Create a free Collision Repair Mag account to continue reading

THE ROAD TO 2026: PAINT, PRICES AND THE PUSH TO REPAIR

Crm 24 6 Publishers Pagegraphic775x375 768x372 1

Darryl Headshot

Article Summary

As paint brands consolidate and insurers write off more vehicles, collision repair shops face shrinking volume and rising sustainability demands, requiring shops to focus on precise, documented repairs and technical excellence to remain competitive through 2026.

  • Paint industry consolidation is reducing supplier choice and creating vendor lock-in through proprietary ecosystems of equipment, software, and certification programs
  • Elevated used-car prices are pushing insurers toward more total losses, decreasing the volume of repairable vehicles entering the market
  • Modern vehicles with ADAS sensors and lightweight components require repairs to meet exact OEM specifications for safety and crash performance
  • Shops must shift from volume-based models to precision-based strategies, with documented, traceable repairs becoming both an ethical and economic imperative
  • Success in 2026 depends on technical discipline and preparation rather than location count or purchasing power

As global paint brands merge, insurers write off more vehicles and sustainability expectations rise, collision repairers face a new set of pressures — and opportunities.

If you’ve been in this business long enough, you know change rarely arrives politely. It usually shows up unannounced, rearranges the furniture and hands you a new rulebook on the way out. And this year — and increasingly as we look toward 2026 — the change doing most of the rearranging is consolidation, particularly in the paint and coatings sector.

The news itself isn’t surprising. Major companies have been acquiring competitors for decades. But the speed and scale of what’s happening now marks a real shift. A market that once had a dozen or more global suppliers is contracting quickly, and while OEMs will navigate their own implications, the most immediate impact will be felt by collision repairers. When competition shrinks, pricing pressure eases. The coatings, toners, clears, reducers and supporting products shops rely on become more vulnerable to upward cost movement. That isn’t a prediction; it’s simple math.

And paint isn’t just a liquid in a can. It’s a complete operating system — equipment, mixing platforms, colour tools, software, spectrophotometers, warranties, certification ties, digital workflow systems and brand-specific training. These aren’t accessories; they’re infrastructure. After years of investing in proprietary tools and programs, the major paint brands have created not just loyalty, but dependence. When multiple brands and technologies fall under fewer corporate umbrellas, the flexibility shops once had begins to narrow. Switching brands becomes harder. Negotiating becomes harder. Even keeping suppliers responsive becomes harder. Choosing a paint line is no longer choosing a product; it’s choosing an ecosystem.

At the same time, another force is reshaping the repair landscape — one that has nothing to do with consolidation: the economics of used vehicles. Elevated used-car prices continue to push insurers toward more total losses. When resale values are high, the threshold for writing off a borderline vehicle drops. What might have been a solid repair five years ago now becomes a line on a salvage auction report. The outcome is unmistakable: fewer repairable vehicles entering the system. And when volume tightens, every remaining repair matters more. Shops can no longer rely on high car counts to smooth out a month. The complexity and accuracy of each repair now carry far more financial weight.

This pressure brings us to the conversation the industry is only beginning to grapple with — the repair-versus-replace decision, now viewed through the lens of sustainability. On the surface, “repair over replace” sounds like a familiar slogan, but modern vehicles have transformed it into a far more serious responsibility. Behind almost every bumper are ADAS sensors that must function with exact precision. Radar units depend on perfect mounting points. Lightweight structural components require proper restoration to maintain crash performance. A cosmetic part isn’t merely cosmetic anymore. If it’s repaired, it must perform exactly as designed.

Sustainability is no longer just about reducing waste; it’s about ensuring repaired components meet OEM expectations for safety and function while reducing unnecessary replacement. It is environmental stewardship, but it is also liability management and, increasingly, economic good sense. With fewer repairable vehicles making it through the triage stage, shops must maximize the value of the ones that do. Proper repair — documented, measured, traceable and defensible — becomes a revenue strategy as much as an ethical one.

Instead of watching the clock turn back to shop consolidation, what truly matters as we move toward 2026 is how repairers respond to these converging pressures. With product flexibility tightening, repair volume shrinking and repair expectations rising, shops of all sizes are being pushed to sharpen their processes and elevate their technical discipline. Sustainability isn’t going to wait for the industry to catch up; it’s already reshaping how insurers evaluate repairs and how OEMs expect procedures to be followed. The repairers who thrive won’t be the ones with the most locations or the biggest purchasing power — they will be the ones who can prove, consistently and confidently, that their repairs are accurate, well documented and aligned with modern vehicle requirements.

As we move into 2026, the forces shaping collision repair are becoming clearer: paint consolidation is reducing choice, used-car economics are reducing volume and sustainability is raising the bar on how repairs must be performed and validated. The future won’t favour whoever is largest; it will favour whoever is most prepared. And if this industry has proven anything, it’s that preparation is something collision repairers do exceptionally well.

Screenshot 2025 12 22 At 1 41 14 Am

Page 1 of 174
Next Page