Vancouver, B.C. -- The B.C.-based brokerage Westland Insurance is acquiring Alberta-based Forefront Insurance Inc.
According to the company, the strategic acquisition is a part of an ongoing effort to focus on delivering value and solutions to a broader set of clients, while continuing to scale distribution nationally.
Based in Brooks, Alberta, Forefront Insurance Inc. provides personalized and specialized insurance solutions. Established in 2015, it offers auto, home, farm, ranch, commercial and recreational vehicle insurance, as well as other custom coverage options.
“We’re excited to welcome the Forefront Insurance team to the Westland family,” says Jamie Lyons, Westland’s chief executive officer. “As we prioritize acquisitions with strong strategic benefits, Forefront’s excellent reputation in Southern Alberta will help us continue delivering value to clients across communities."
"Their diverse capabilities align with our ongoing efforts to expand expertise across key segments and classes of risk exposure," Lyons added. "We’re thrilled to collaborate with such a well-respected organization and look forward to building the Westland growth story together."
Westland Insurance Group is one of the largest and fastest growing insurance brokers in Canada. Trading over $4 billion of premium, Westland continues to expand coast to coast.
Westland’s brokers provide expertise and advisory-based services across commercial, personal, employee benefits, farm, and specialty insurance segments. The company’s mission is to protect individuals, businesses, and communities across Canada with trusted advice and tailored insurance solutions.
