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AkzoNobel and Dave Kindig collaborate on new paint line

Dave Kindig, customer builder and host of 'Bitchin' Rides' on Discovery, visits AkzoNobel's manufacturing location in Pontiac, Michigan. Kindig and AkzoNobel are collaborating on a new paint line.

By Barett Poley

Las Vegas, Nevada — January 31, 2017 — A year in the making, SEMA 2017 will play host to the reveal of a paint line collaboration between AkzoNobel and famed custom car builder Dave Kindig, host of “Bitchin’ Rides” on Discovery’s Velocity Channel. The paint line is a ground-breaker for AkzoNobel, as it’s the first time they’ve teamed up with a custom car builder in North America to create a line of paints for custom work. The line was initially introduced at SEMA 2016, but will be fully revealed at this year’s SEMA Show.

Finding the right colour for any custom car can be a meticulous process that takes into consideration everything from the desired aesthetic, to the history of the vehicle itself. With the upcoming line of paints, AkzoNobel and Kindig seek to streamline this process. In fact, Kindig recently visited AkzoNobel’s Vehicle Refinishes North American headquarters in Troy, Michigan, just north of Detroit to continue working on the paint line.

Kindig has decades of experience building custom cars, and has dealt with all sorts of American muscle in his time as a builder.. Kindig says he’s not only excited to be developing his own line, but especially excited that it’s with AkzoNobel.

“I’m thrilled to be working with AkzoNobel on developing this brand new custom colour line,” says Kindig, regarding the collaboration. “Since I started spraying Sikkens Autowave, my projects have never looked better. So, it is very exciting to me that I will be able to combine my style and quality and mix it with AkzoNobel’s exciting product line in order to come up with some pretty sick colours.”

When asked if the line would be based on anything in particular, Jennifer Solcz, North American Marketing Manager, says “Colours will be custom developed in partnership with Dave Kindig and based on the level of superior quality associated with our Sikkens brand.  Colours will be classic, timeless and truly authentic.”

The partnership is advantageous to both Kindig and AkzoNobel, and Solcz says that the partnership sets AkzoNobel apart from other automotive refinishing manufacturers. “This is a one-of-a-kind, exclusive partnership with Dave Kindig,” says Solcz, adding “Colours o ffered will be developed based on Dave’s creative, artistic vision.”

If you find yourself at SEMA 2017, stay on the lookout for the full reveal of the Kindig/AkzoNobel partnership’s paint line!

 

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