Collisionology from Chief: Operating a successful facility
By Richard Perry OEM and Strategic Account Sales Manager for Chief Automotive Technologies In addition to serving as a resource for the latest collision repair products and technologies, Chief’s “Collisionology” blog includes helpful tips for running a successful shop. In three recent posts, we show facility operators how to boost employee morale, retain technicians and […]
New Chief videos teach proper anchoring for F-150
Madison, Indiana — November 11, 2015 — Chief has developed six videos that show how to properly secure the new Ford F-150 to a frame rack for pulling or sectioning. The videos are part of Chief’s structural holding how-to series, and cover the components included in its F-150 aluminum cab holding system (P/N 30002). They can […]
Chief now offering full frame racks and benches
Las Vegas, Nevada — November 3, 2015 — Chief has added Globaljig benches, universal fixture systems and other “European style” structural repair equipment to its North American product offering. A statement from Chief says the new line augments its existing product portfolio that includes frame racks, vehicle holding systems, computerized measuring, vehicle specifications and joining equipment […]
Chief goes big with new heavy-duty line
Madison, Indiana — October 28, 2015 — Chief has introduced a new product line designed to help heavy-duty collision facilities improve technician ergonomics, shop efficiency, repair quality and cycle times. Chief says the equipment also makes it possible to write more comprehensive estimates upfront and document repairs. The new Chief heavy-duty product line includes:• New Centurion […]
Chief to unveil new products at SEMA Show
Madison, Indiana — October 27, 2015 — Chief has announced it reveal new products at its booth at the 2015 SEMA Show. The booth will also host equipment demos and offer special show pricing. The SEMA Show takes place November 3 to 6 at the Las Vegas Convention Center. The Chief display will be in […]
New materials bring bonding and riveting to the fore
By Jeff Sanford Madison, Indiana — October 12, 2015 — One of the big shifts in the world of advanced automotive materials is the use of bonding and riveting as a method for joining. Traditionally, welding has been the method for joining materials. But with the advent of materials like carbon fibre and increasing use […]
New materials call for new joining techniques
By Jeff Sanford Toronto, Ontario — October 6, 2015 — The new era of “exotic” materials calls for new methods of joining, both at the OEM and on the shop floor. Chief Automotive Technologies hosted trade press reporters recently to showcase new joining tools the company is making available. The day-long session provided some fascinating […]
Virtual technology aids in learning to weld advanced materials
by Jeff Sanford Toronto, Ontario — October 5, 2015 — Chief Automotive recently hosted a meeting at its headquarters in Madison, Indiana. The purpose of the gathering: Introduce a new line of joining tools collision repair centres can use to keep up with the industry-wide shift to more advanced materials. The biggest news in the […]
Chief Automotive hosts aluminum welding demo in historic Indiana
By Jeff Sanford Madison, Indiana — October 1, 2015 — In the 19th century the Ohio river dividing Indiana and Kentucky was the interstate of its day. Steam boats tended the factories along the river. Towns like historic Madison, nestled in the Ohio River valley, were populated with factories tended by the boats that were […]
Chief launches Structural Holding Package video series
Madison, Indiana — September 16, 2015 — Chief has created an instructional web series highlighting some of the ways the company’s Structural Holding Package can secure a collision-damaged vehicle to a frame rack for repair. Hosted by Chief’s OEM and Strategic Account Sales Manager, Richard Perry, the four-part series walks through all the steps needed […]