Going for the Goal: CARSTAR announces official sponsorship of 110th Grey Cup

Hamilton, Ontario — CARSTAR has announced that it will be an official sponsor of the 110th Grey Cup.

As a result of this partnership, customers who visit a CARSTAR facility in the Hamilton and Niagara Falls region will have the opportunity to get exclusive football branded CARSTAR collectibles.

“Being to be a part of the 110th Grey Cup celebration in any capacity is such a gift,” said Peter Chavez, owner of CARSTAR Hamilton Midtown. “We are honored to be a part of sharing this Grey Cup experience with the larger community and to show them all the greatest things Hamilton has to offer!”

Additionally, CARSTAR is proud to sponsor the annual CFL Alumni Associations Legends Luncheon that will host over 1000 esteemed guests including CFL alumni and industry leaders. This luncheon is a unique opportunity powered by connection and community, a pillar of CARSTAR’s foundation.

CARSTAR will also present what the company hopes will be a rousing activation at the 2023 Grey Cup Festival Fan Central on James St. Hamilton, where attendees can meet members of the CARSTAR team, receive CARSTAR plushies and co-branded gifts.

“Community and care are truly the heart and soul of CARSTAR, and this partnership is not only a way to bring that mission to life, but to create memorable connections with the people we are committed to serving,” said Michael Macaluso, EVP and Group President, PC&G, Driven Brands. “We look forward to continuing to engage with those in our community and are thrilled to be an official sponsor of the 2023 Grey Cup Festival!”



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