Elevating Each Other: Hyundai Canada to invest $250K into BIPOC entrance awards at Georgian College

Markham, Ontario — In a move aiming to make positive steps towards diversity within the company, Hyundai Canada has committed to investing $250,000 over seven years to support Black and Indigenous automotive students at Georgian College, according to a press release from Friday.

Starting this fall, Hyundai Canada will be giving out renewable $1000 entrance awards to eligible Georgian College students via the Hyundai Canada Entrance Award Suite, in order to highlight the automaker’s continued efforts to tackle the underrepresentation of Black and Indigenous individuals in the automotive industry.

“It is our duty as industry leaders to build a successful path for our future generations in the automotive industry. Our partnership with Georgian College is an important investment to help form an automotive business community that attracts a pool of talent reflective of Canada’s diversity,” said Don Romano, president and CEO of Hyundai Canada. 

“Facilitating ways to ensure equal opportunity and equitable representation in the industry is a collective effort, and we are very proud to be part of the solution with Georgian College.”

The award is open to any student who self-identifies as Black or of Indigenous ancestry and is accepted into the Automotive Business (co-op) diploma program or the Honours Bachelor of Business Administration (Automotive Management) (co-op) program. 

“This partnership strongly aligns with Georgian’s continued efforts around diversity, equity and inclusion and will augment the good work we’re already doing and reaffirm our commitment about the type of organization we are striving to be,” said Dr. MaryLynn West-Moynes, president and CEO of Georgian College. 

“It’s incredibly important to have awards for underrepresented groups and it’s wonderful to have corporate donors such as Hyundai Canada supporting our students in this way.”


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