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CSN – Collision Clinic Assistant Manager Bill Didham accepted the 2014 Consumer Choice Award on behalf of the shop. | Â |
By Andrew Ardizzi
St. John’s, Newfoundland — July 9, 2014 — CSN – Collision Clinc has received the 2014 Consumer Choice Award for customer service for the fourth consecutive year in their region.
“It’s all about bringing customers back and if they’re coming back then we’re sending them away happy,” says CSN – Collision Clinic’s General Manager Sharon Wells.
The shop, which is located at 685 Topsail Rd. in St. John’s, Newfoundland, has built its reputation off telling its customers what they’re going to do and then following through on it, essentially offering a high level of transparency in their process.Â
Wells says their success says a lot about their integrity-based mission statement of putting customers front and centre.
“You’re being ranked among other shops and it’s a testament to what we’re trying to promote,” Wells says. “Our focus is the customer and we work hard to take care of them, and this award shows that we’re doing the right thing every day.”
CSN – Collision Clinic Assistant Manager Bill Didham accepted the award on behalf of the shop at the awards gala on June 25, 2014. Their recognition, despite getting the nod for the award four times, hasn’t changed their award-winning approach to customers though.
“When customers come in we will go through the whole process with them step by step to make sure they’re as comfortable as possible,” she says.Â
While the award recognizes the shop itself, Wells highlights the work of the technicians who work behind the scenes and return customers’ cars to pre-accident condition.
“The staff, the people who work on the vehicles, they’re the ones who make it happen, she says. “Our success comes down to our techs and the great service they provide.”
While this isn’t the first time the shop has won, Wells and the Collision Clinic team are appreciative of the recognition.
“It’s been quite an honour. It’s a lot of recognition for us and says a lot about our business,” she says.
The Consumer Choice Awards utilizes a defined method used to determine winners in each category. This helps to ensure the awards accurately reflect the choice of consumers.
An independent marketing firm spends four weeks surveying each region, starting with a week of surveys. Surveys are conducted both through email and via phone calls. The only question asked for a category is, “In this category, who would you nominate?†The marketing firm uses those initial surveys to compile a list of nominations for each category. Then the next round of surveys begins.
In the second and following weeks, surveys are conducted regarding specifics of the nominees. Results are based on four factors: quality of service, value of service, appearance of the business and overall service to customers. When the surveys were completed and the results tabulated.
For more information on CSN – Collision Clinic, please visit CollisionClinic.com.