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Sleigh It Ain’t So: Lexus unveils HX Sleigh Concept, Santa hits mid-life crisis

North Pole, Arctic – Combining cutting-edge holiday cheer and industry-leading whimsey, Lexus has unveiled the HX Sleigh Concept just in time for Christmas.

This latest innovation from Lexus is spawned from a collaboration with mystical wintertime home invader and long-time Coca-Cola spokesperson, Santa Clause.

Collision Repair was able to catch up with Clause to talk about this new concept design from the luxury automaker.

“I’m a simple man, but the ol’ sleigh has been looking a bit less refined than it used to,” said Clause. “It was time for me to upgrade my capabilities to help deliver toys to all the children on my nice list more efficiently, so the Lexus HX Sleigh Concept couldn’t have come at a better time. Mrs. Claus is excited to drive it, too!”

The HX is built on Lexus’ ARD (All-Reindeer-Drive) system and designed around the concepts of style and practicality, featuring a 25″ touchscreen display with embedded air traffic control. Making use of innovative antimatter technology, the HX also features a mysterious and seemingly endless void that makes storage a snap.

In addition, the team at Clause’s North Pole assembly plant are pleased to welcome Rudolph as director of reindeer resources after serving many years as a literal part of the engine and also the headlights.

“It’s been great having some more help around the holidays,” said Rudolph. 

“I run a tight sleigh, and the combination of Lexus’s trademark hybrid electric technology and well-honed All-Reindeer Drive will really allow us to take our job to the next level. Plus, the fact that it runs on 100 percent renewable holiday spirit means even our planet gets a gift this year! With the added efficiency the Lexus HX Sleigh Concept gives us, I’m confident we’ll even find some time to fit in some gift deliveries for grown-ups, too!”

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