See Ya at SEMA: SEMA 2021 to kick off Tuesday, featuring Canadian Young Gun builder

Las Vegas, Nevada — Faster than you can say “specialty equipment market association”, the SEMA show is back again, following a reduced online event last year, and ready to deliver four full days of the latest aftermarket insights.

Eager to return to the bustle and excitement of the trade show experience, more than 1,300 exhibitors have already signed on to participate in the event and organizers are expecting an attendance of around 50,000 at the Las Vegas Convention Centre, from Nov. 2-5.

Attendees can expect to see booths representing AkzoNobel, Car-Part.com, Global Finishing Solutions and many others at the event.

“Businesses are eager to reconnect at the SEMA show,” said SEMA v-p of events Tom Gattuso. 

“Participants at this year’s SEMA show will be able to see thousands of new products in a way they haven’t been able to do in nearly two years. With product demonstrations, interactive exhibits, and in-person meetings, the SEMA show will provide manufacturers and resellers an opportunity to accelerate their business.”

As with previous years, SEMA 2021 will again feature the much-anticipated Battle of the Builds competition where 40 builders show off their most impressive restoration of the year for ultimate industry bragging rights on one of the biggest stages in the industry.

This year’s Young Guns (under 27) category is set to feature the work of Canadian Cole Marten, co-owner of Throttle Thrashers Garage in Penticton, B.C.

Marten is hoping that his emerald green 1991 Nissan Skyline R32 GT-R will impress judges at this year’s event.

The winners of the Battle of the Builders competition, including the Young Guns category, will be announced on Nov. 5, the final day of SEMA.



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