Calgary, Alberta — Quorum announced Tuesday it has expanded its DealerMine Business Development Centre (BDC) services to include collision centres.
“Expanding our BDC offering to include collision centres aligns well with our expertise in service and allows our dealer partners to continue to drive more business into their fixed operations,” said Maury Marks, Quorum President and CEO.
This expansion was driven by AutoCanada, which was looking for a solution for their own collision centers. Through DealerMine and AutoCanada’s partnership, they collectively developed and now deliver BDC services to all AutoCanada collision centres.
“We knew we had untapped opportunities for collision repair in our service operation, but we were struggling to capture these opportunities,” stated Michael Rawluk, AutoCanada President. “The initiative with DealerMine has been instrumental in not only capturing more incoming opportunities but also driving more bookings through outbound marketing. We are excited to continue this effort as the DealerMine team continues to drive more business to our collision centres.”
Prior to this announcement, Quorum’s BDC services were offered exclusively to automotive dealerships, this expansion into collision centres marks a huge milestone in the company’s history.
For more information on Quorum’s services, click here.