Branch partnered with CrashBay, a digital coordination platform, to expand its direct repair program and give members access to a vetted repair network with fully managed claims coordination. The integration was completed in under three weeks and connects policyholders to repair options across any marketplace without requiring additional headcount or administrative resources.
- CrashBay integrated Branch's managed repair program into its claims management system in under three weeks, significantly faster than traditional implementations
- CrashBay operates as neutral coordination infrastructure, connecting members to vetted repair shops without owning facilities or performing repairs itself
- The platform manages the entire repair process end-to-end, including work coordination, payments, and customer experience through completion
- Branch members gain access to repair options in any marketplace they reside, improving convenience and choice across all geographic locations
- The program adds a fully managed repair layer without adding headcount or administrative drag, maintaining Branch's automation-focused operational model
Branch Insurance, a digital-first insurance provider based in Ohio, is announcing an enhancement to its direct repair program that gives its members greater access to a digital-first vetted repair network with fully managed claims coordination.
"Branch is the kind of carrier we move fastest with," said John Harvey, founder of CrashBay. "They are decisive, they are built on technology and they wanted a repair program that could keep up. We stood it up in weeks rather than months, and it has delivered for their policyholders almost right away."
CrashBay — a neutral coordination infrastructure — connects Branch's members to a vetted repair network and coordinates each repair end to end. CrashBay doesn't own any of the repair shops and does not perform repairs, but by serving as a true digital marketplace, is able to offer Branch members access to repair options in any marketplace they reside.
For a carrier built on automation and fast cycle times, the program adds a fully managed repair layer without adding headcount or administrative drag.
"CrashBay strengthened a direct repair program we were already proud of, integrating with our claims management system and raising the bar on coordination and execution for our members," said Charlie Wendland, Branch chief claims officer.
"CrashBay integrated our managed repair program within our claims management system in under three weeks and connected our members to a vetted network with a level of coordination and execution they deserve."
Branch's launch shows what is possible when a digital-first carrier and a coordination platform move at the same speed.
CrashBay is a digital platform that connects every side of the collision repair industry: insurance carriers, fleets, OEMs, third-party administrators and repair shops.
Branch launched in 2019 by insurance veteran Steve Lekas and tech entrepreneur Joe Emison with a mission to make insurance more accessible so more people can be covered.
