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Evolution Event: Driven Brands to kick off combined Canadian conference today

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Montreal, Quebec — It’s that time of year again–time for Driven Brands to bring all its Canadian partners out for their annual national conference.

This year’s event will be held at the Fairmont Queen Elizabeth in beautiful downtown Montreal. More than 150 collision repair centres are scheduled to be in attendance, plus a host of industry vendors, stakeholders and other representatives.

The events will start this morning with a charity ‘Dock Walk’ at the old port of Montreal, held in support of Driven Brands’ charities of choice: Cystic Fibrosis Canada, the Quebec Breast Cancer Foundation and the Breakfast Club of Canada.

Keynote speaker and former NHL player Georges Laraque will speak at the opening ceremonies, while a yet-to-be-revealed opening night event will close out the day before speakers take the stage on Wednesday.

Wednesday’s speakers include Sabrina Thring, COO of CARSTAR Canada; Maurice Filion, president of Driven Brands Canada;  Michael Macaluso, Driven Brands’ president and EVP of Paint, Collision, & Glass; Dave Foster, VP Network Promotion and Development, CARSTAR; Matt Bell, VP of New Growth and Franchise Services for Driven Brands and Bill Brower, VP of Indsutry Relations for Solera. An OEM panel will also take place Wednesday afternoon.

Presentations continue on Thursday with a marketing message from Melissa Kwiatkowski, VP of marketing, Driven Brands Collision Group; Felicia Roy, director of marketing, Driven Glass Canada; Tony Mammone, VP of Strategy and Analytics for CARSTAR Canada; Louise Jarry; Julie Benoit, director of revenue growth for Driven Brands and Dave Foster.

On Thursday afternoon,  attendees will be treated to a tradeshow and an evening awards Gala, where we’ll all be transported back in time to relive our high school days through the Prom theme. Guests will even have the chance to vote for Prom King and Queen.

Collision Repair mag is in Montreal, ready to capture all of the action. Stay tuned to our socials and subscribe to our e-zine to see our exciting updates–including lots of video footage.

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