Toronto, Ontario — Fix Network Canada has named Zakari Krieger its new vice president of Prime CarCare Group.
Bringing with him nearly ten years of experience in the automotive sector, Krieger has built a deep-rooted passion for the industry through exposure to his family’s business. Having served as director of business operations for Barton Auto Parts Ltd., Krieger led operations, organizational strategy, and sales initiatives to transform a legacy business and drive value creation.
In 2019, Krieger led and executed a merger and acquisition effort that allowed him to acquire an ownership stake in the business and took on enterprise responsibility as president and managing director for the organization.
“I am thrilled to be joining the Fix Network Canada and look forward to supporting the ongoing success of our franchise owners and strengthening relationships with our partners,” said Krieger. “Market dynamics are changing but I know we are well positioned to take advantage of growth opportunities and help our owners respond to new demands on their operations.”
Krieger holds a B.A. from Western University, an MBA from Athabasca University, and is a future candidate for the Executive Master of Finance program at Queen’s University’s Smith School of Business. He is excited to use a combination of his educational background, experience, and connections within the automotive industry—as well as his entrepreneurial mindset—to drive the success of Prime CarCare Group and Fix Network forward.
Chief among Krieger’s responsibilities will be managing and executing the business development strategy, plans and processes to drive sales, increase revenue, expand markets, and accomplish financial objectives.