Join the global brand with a local touch
Customer satisfaction is key to the success of any business.
So, too, is establishing standards to navigate operations, support the customer journey and grow. But it’s also important to stay nimble and respond to change. The automotive aftermarket isn’t excluded from this. But it adds peace of mind to know strong relationships with insurers, suppliers and fleet companies are there when you need them most.
For the customer, it’s witnessing dedication to safety and quality that provides peace of mind. Knowing that each member of a service team is qualified provides peace of mind. A team’s commitment to continuous learning provides peace of mind. It takes an awareness of these principles and a formula to implement them that drives success.
Being considered a choice establishment is an achievement in any industry. Providing personalized service that exceeds expectations makes a brand stand out. Ensuring work quality through warranties instills the customer with confidence.
ProColor Collision prioritizes customer experience. It strives to be a repairer of choice. Its shops have deep roots in the communities they serve. Dedication to providing the highest standard of safety and quality repair for customer vehicles is a key element of its operations. And to further evaluate the sentiment of those served, the Customer PRO Satisfaction Program helps reinforce its offerings to deliver a high-quality personal experience for customers.
Each member of ProColor Collision goes through rigorous evaluation, and ongoing training is provided to ensure teams deliver quality workmanship on every vehicle. A national lifetime warranty that covers labour and paint gives the customer peace of mind. But guaranteeing a great customer experience can be difficult for independent shops without adequate resources.
Advancements in technology are resulting in fewer vehicle repairs. Rising claims costs, decreasing revenue and a longer repair cycle are putting pressure on body shops. Shop owners want to pursue all business available but are being spread thin. The support of a global network can help shield shops from that pressure and offer relief in a highly competitive market.
For 20 years, ProColor Collision has provided an alternative to independent auto-body shops. Belonging to a global network, it presents the balance of local, personalized service with the support of a large base of resources. Streamlined processes, improving recruitment and retention, marketing support, training opportunities, and guidance on safety standards are just some of the benefits.
Independent shops join ProColor Collision for many other reasons. The partnership helps boost performance, capture more business and improve operational processes. It allows for the transparent relationship with insurers and work providers. Access to newly constructed training facilities and an established training regimen makes it easier for ProColor Collision shops to certify technical staff.
Most ProColor Collision bodyshops have achieved certification from national and international industry bodies like I-CAR. These certifications provide a seal of approval that technicians have the knowledge and training in the most complex mechanical and collision-repair requirements for modern vehicles and based on manufacturer specifications.
Shops within the network are trained on OEM repair methodology. They are provided with support to hold multi-channel local area marketing campaigns. They are part of a consolidated global network that employs best practices from around the world. The brand helps attract, recruit and retain technicians, painters, estimators and other talent.
ProColor Collision shops grow their presence, business and bottom line. Appreciation for identifying and implementing best practices is a testament to ProColor Collision’s commitment to excellence. Another measure is taking a consultative approach to business processes, operations, procedures and insurer relationships. In a world rife with uncertainty, insurers in particular value transparency, predictability and quality assurance.
ProColor Collision has built a relationship of trust with insurance companies. That relationship means more business is streamlined to the brand’s shops. And because commitment to quality and delivering peace of mind for customers is paramount, insurers refer their clients to ProColor Collision with confidence. At the end of the day, becoming a franchisee is a smart business decision that can help take independent bodyshops to the next level. Joining a global network means access to a range of benefits that help provide better service to customers, streamline operations and tap into preferred-provider partnerships with insurers.
Ready to drive your business forward? Learn more about becoming a ProColor Collision franchisee by visiting procolor.com/en-ca/franchise-opportunities or by simply scanning the QR code below.