Climbing the Chain: Domenic Prochilo named COO of Simplicity Car Care

Toronto, Ontario — Simplicity Car Care shook up some roles in its senior leadership team last week, announcing that Domenic Prochilo has been promoted to the role of COO, to make room for incoming v-p of operational excellence and technology, Ken Chung. According to a statement provided to Collision Repair from Simplicity, Prochilo, in his […]

Go for Growth: Simplicity Car Care hosts National Growth Conference in Niagara Falls

Niagara Falls, Ontario — Simplicity Car Care held its 2022 National Growth Conference in Niagara Falls Attendees arrived in the Falls on Thursday evening, but the festivities kicked off on Friday with breakfast and a morning speech from Dan Cockerell, a former VP of Disney’s Magic Kingdom theme park. Cockerell performed a health-check, asking the […]

Welcomes of the Week: Simplicity Car Care Country Hills

Country Hills, Alberta — Simplicity Car Care is excited to announce the opening of its latest franchisee location in Country Hills, Alberta.  Simplicity Car Care Country Hills franchise owners Arik Hasson and Luis Andre first met in June of 2020. They began discussing the idea of partnering and opening a Simplicity Car Care location together […]

Welcomes of the Week: Simplicity Car Care Red Deer

Red Deer, Alberta — Simplicity Car Care has welcomed Empire Collision Group of Red Deer, Alta. under the orange banner as the latest repair facility to enter the network and the proud new owners of Simplicity Car Care Red Deer. Empire Collision Group said in a press release, “We’re excited to have a location in […]

Orange Wave: Simplicity Car Care releases 2021 annual report

Toronto, Ontario — Simplicity Car Care released its 2021 Annual Report for stakeholders on Monday, pulling back the curtain on a year of impressive growth and bold goals for the collision repair banner’s legacy. This year’s annual report comes with the theme of “rebuilding to what life was pre-pandemic,” according to Simplicity CEO Paul Prochilo. […]

Simplicity Car Care adds Jose Costa to board of directors

Toronto, Ontario — Simplicity Car Care announced on Monday that Jose Costas has been added to the collision banner’s board of directors. Before taking his high-ranking position at U.S. restaurant brand Bojangles, Costa served as CEO of optical retailer GrandVision North America, as well as a group president at Driven Brands, giving him a background […]