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Iconic Farewells: Land Rover re-brands to ‘JLR’ in corporate ‘Reimagine’ strategy

A teaser image of a future Jaguar that  may “not necessarily show the as-yet-unnamed GT.” (Jaguar/JLT) London, United Kingdom – Corporate leadership at Jaguar Land Rover will rebrand the organization, going forward as “JLR” in what the company dubs a “house of brands” approach, with auto brands including Range Rover, Defender, Discovery and Jaguar. Notably, […]

Okanagan College hosts Discovery Day for students

By CRM Staff Kelowna, British Columbia — May 30, 2018 — Okanagan College recently held one of its Discovery Day events for the students of School District 22 in Vernon. The college has been hosting the Discovery Days for nearly a decade at several of its campuses. Occasions such as these often allow for that […]

Matrix and USC help turn junk into gold on new TV series

A still from the new series 'Carspotting.' The show focuses on restoring abandonded classics.

Cleveland, Ohio — August 29, 2017 — Sherwin-Williams has announced that Matrix Automotive Finishes and U.S. Chemicals & Plastics (USC) are now included in Discovery’s new series, Carspotting. A statement from the company says this will give viewers the chance to see how Matrix and USC repair and refinish products perform in some of the […]

Valspar renews sponsorship of Gas Monkey Garage

Richard Rawlings, owner of Gas Monkey Garage and star of "Fast N' Loud." Valspar has announced it will again sponsor the show during its eighth season.

Minneapolis, Minnesota — January 26, 2016 — Valspar Automotive has announced that it will once again sponsor Gas Monkey Garage as the show enters its eighth season.  The show’s star, Richard Rawlings, and his crew use Valspar Automotive’s DeBeer Refinish products to help them turn run-down hot rods into fully restored, unique show pieces. Rawlings, […]

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