Aspirational Insights: Canadians are seeking aspirational vehicles, but buying practically says new report
Toronto, Ontario — Canadians want to live in the lap of luxury, according to recently-revealed vehicle search data. AutoTrader data released in early December reveals that 60 percent of Canadian buyers’ top searched vehicles for 2023 were luxury brands; however, consumers continue to buy with practicality in mind despite optimistic outlooks. Specifically, among AutoTrader’s top searched […]
A Pivoting Partnership: AutoTrader Canada partners with London Dynamics to develop AutoTrader Pivot
Toronto, Ontario — AutoTrader.ca, Canada’s largest automotive market place, and London Dynamics, a product visualization and augmented reality (AR) scale-up, have partnered to develop AutoTrader Pivot. According to a recent press release, AutoTrader Pivot aims to “reshape the future” of online car shopping by offering OEMs and retailers AR programming meant to heighten automotive engagement […]
Popularity Contest: Ford F-150 remains Canada’s most sought-after vehicle, Honda Civic surges in popularity
Toronto, Ontario — Canadian automotive marketplace AutoTrader unveiled a report last Thursday concerning car shopper preferences in 2022, indicating that luxury and mainstay vehicles remain the most popular vehicles, with interest in more economic options driving other contenders towards the Top 10. Impressively, the Ford F-150 holds strong as Canada’s most sought-after vehicle for the […]
Steady Markets: AutoTrader predicts stable vehicle purchases despite changing economic outlooks for Q3, 2022
Toronto, Ontario — AutoTrader has released its latest “vehicle purchase intentions” study with one particularly surprising result—24 percent of Canadians polled expect to buy a vehicle in the third quarter of 2022, 6 percent higher than the 18 percent who expected to buy a vehicle in the third quarter of 2021. According to the study, […]
Used Car Commotion: Price of used cars in Canada has increased by 12.8 percent, amid microchip woes
Toronto, Ontario — Amid the global microchip shortage, the price of used vehicles in Canada is continuing to climb. New data from AutoTrader.ca shows the average price of used automobiles has risen by 12.8 percent last month. The online used vehicle marketplace says in July 2021, the average price of a used car on its […]
