Richmond Hill, Ontario — No one can deny that 2020 was a year of upset and volatility in the automotive market.
The month of April saw a decline of 75 percent, the truck market approached 80 per cent share, and September was–for the first time in Desrosiers Automotive Consultants (DAC) history–the best-selling month of the year.
However, as Andrew King, managing partner at DAC commented “with stability everywhere some constants remained in the Canadian automotive market.” Andrew continued “even with chaos abound, the Ford F-Series and Honda Civic remained firmly placed as the leaders of their respective branches of the automotive market.
The top three selling vehicles in 2020 among both passenger cars and light trucks were familiar sights. The Ford F-Series, Ram Pickup series, Hyundai Elantra remained in the lead among passenger cars.
Nearly all the leading models noted sales decreases for the year with the sole exception of the Hyundai Kona, and its 3.2 percent sales increase, cementing the model in the seventh-place among light trucks.
The fourth quarter brought with it some variety. The Chevrolet Silverado–with its impressive 24.0 percent sales increase–pulled ahead of the Toyota RAV4 and asserted itself as the third-place light truck. Among passenger cars, the Kia Forte saw sales grow 19.2 percent in Q4 which helped the model narrow the gap between itself and the third-place Hyundai Elantra.