Ford to Discuss Return of Legendary Bronco with BofA Securities

DEARBORN, Mich.–(BUSINESS WIRE)–Ford Motor Co. will discuss with BofA Securities the return of its famed Bronco brand and the launch of an all-new family of rugged, off-road Bronco vehicles on Friday, July 17.

The call, hosted by BofA’s John Murphy, will feature:

  • Jim Baumbick, vice president of Enterprise Product Line Management
  • Mark Grueber, U.S. Consumer Marketing Manager, and
  • Lynn Antipas Tyson, executive director of Investor Relations

The Ford team will provide details about the all-new Bronco family of vehicles, the only domestic brand of SUVs with 4×4 drivetrains as a standard feature. Ford has developed the new series of off-road vehicles to meet and anticipate needs of and create new experiences for the large group of customers who want rugged utilities, a part of the market where Ford does not currently have a presence.

The new models will contribute to further realization of Ford’s multi-year strategy to accelerate the frequency with which its products are refreshed.

Ford will reveal its all-new Bronco models on Monday, July 13, at 8:00 p.m. EDT across Disney-network channels National Geographic, ESPN and ABC as the Bronco reservation system opens. Participants can also watch a video of 2021 Bronco Family World Premiere available on on July 13, at 8:00 p.m. EDT.

Callers can listen to the July 17 BofA Securities session “live” at noon EDT by dialing +1 (323) 794-2442 or +1 (800) 289-0462 and entering passcode 443526 when instructed. A webcast of the discussion will also available at

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About Ford Motor Company

Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification; mobility solutions, including self-driving services; and connected services. Ford employs approximately 188,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit


Equity Investment Community:
Lynn Antipas Tyson


Fixed Income Investment Community:
Karen Rocoff


Shareholder Inquiries:
1.800.555.5259 or 313.845.8540

Ford Media Center

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