Evolving to Meet Aftermarket Car Care Needs of Today and Tomorrow

“We work hard to support our strategic partners partners in their day-to-day operations; Sylvain Seguin, president Fix Network Canada, said. “We provide a total value chain that supports our franchisees’ responsiveness to customer demands but also helps us plan a roadmap to address emerging trends that require responsive and long-term business planning.”

– Sylvain Sequin, President Fix Network Canada

Fix Network Canada is growing

Fix Network Canada is continually growing – the number of shops, our team and, of course, our expertise. With more than 500 shops in Canada dedicated to providing collision, mechanical and glass repair coast-to-coast, we are also proud of our global network expansion in Europe, Mexico, Saudi Arabia, Australia, and the US markets.

Similar to many industries, 2023 is shaping up to be a year still defined by recovery as supply chain restrictions relieve themselves and other post-pandemic stabilization continues. Amidst ongoing change, Fix Network Canada’s collision aftermarket care service is well positioned to embrace the advantages of keeping pace with the changing requirements from our industry partners including insurance providers, OEMs, and of course, customers.

For our Fix Auto and ProColor Collision repair centers, there are two key evolving realities that intersect, for which we are undergoing detailed business readiness planning – electrification of the fleet and human capital requirements. It is imperative that our technicians be trained in the newest processes. 

Powering our franchise network

Human resources and changing technology were top of mind during our 2023 Evolution regional meetings held in Mt. Tremblant; Quebec City; Halifax, NS; Mississauga, ON; and Calgary, AB. Attended by nearly 450 of our franchisees, suppliers, vendors, and other strategic partners, these meetings provided business updates, networking opportunities and insights about key trends affecting our industry.

Addressing the labour crunch is not unique to our industry and is ready present. Across our business, we focus heavily on the employee experience and that is especially true at the frontline. The technicians of today will hopefully be our shop owners and Fix Network leaders of tomorrow, helping to move the business forward in meeting market trends and demands. We are focused on the total employee experience, from recruitment to training and retention.

The electrification of the fleet is a transformative shift in the automotive industry, presenting both challenges and opportunities for aftermarket auto repair brands within the Fix Network. As electric vehicles (EVs) become increasingly prevalent, our network is committed to staying at the forefront of this technological revolution. Our sponsorship of the Collision Repair Magazine EV Repair Tour underscores our dedication to providing the necessary training and resources for our repair centers to adapt and thrive in the EV era. This tour not only showcases our commitment to sustainability but also highlights our determination to remain leaders in the collision repair industry.

Although addressing workforce needs as well as the evolving technology in our industry is crucial, equally as important is our network’s impact on the communities where we work and live. Our strategic partners come together in a big way to support one of our national charitable partners, the Ronald McDonald House Charities (RMHC). We are proud and humbled to have raised more than $125,000 at our Evolution regional meeting tour stops this year – all to support the amazing work of RHMC which is integral to families in their greatest time of need.

In the current automotive aftermarket, being part of the Fix Network is a competitive advantage. The value chain we provide includes sales, operations and marketing expertise and supports our owners so they can focus on the day-to-day shop operations and invest their time in delivering the best customer experience. Through ongoing training opportunities and events like annual meetings where we share insights to emerging trends affecting their business — such as servicing electric vehicles, attracting and retaining top talent and building teams that support their business continuity—we strive to drive long-term value at the shop level and across our industry.

To find out more about the ways in which we support our franchise owners or for information on joining our collision care network in Canada, please visit Fixnetwork.com.


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