Members of Manitoba's automotive aftermarket and collision industries are preparing for one of the region’s premier networking events of the summer.
The Automotive Trades Association (ATA) of Manitoba will host its highly anticipated ATA Annual Golf Tournament this Friday, August 28, 2026. The event is set to take place at the premier Bel Acres Golf & Country Club, a championship-style 18-hole course situated just northwest of Winnipeg in Rosser, Manitoba.
Serving as a crucial touchpoint for independent repair operations MSOs, and national suppliers, the tournament offers a vital open-air venue for key stakeholders to step out of the front office and talk industry business.
The tournament has traditionally acted as a primary commercial floor for major product lines and jobbers to connect with regional shop owners. This year's event comes amid notable shifting dynamics in the Canadian automotive refinish sector, as major distribution and field teams utilize the tournament to cement critical brand presence.
Craig Jalbert, North American Sales Manager for Surventis, Automotive Refinish Technologies, highlighted the importance of the gathering on social media:
"It will be great to reconnect with existing customers, meet new people, and continue building relationships with future partners across Manitoba and the surrounding provinces... Looking forward to a great event and some great conversations!"
