Toronto, Ontario — On July 14, Bike Share Toronto and CAA South Central Ontario (CAA SCO) signed a multi-year agreement that will make CAA SCO an official partner of Bike Share Toronto.
The agreement includes CAA SCO’s commitment to continue its official sponsorship of Free Ride Wednesdays. It also provides CAA members and CAA On the Move members with special offers on bike share memberships and rides through its CAA Rewards Program.
“The new partnership is a great example of what we can accomplish when we collaborate with the private sector. Through this partnership, residents can take advantage of the Bike Share program and find new ways to get moving across the city. I want to thank CAA for their support for our Bike Share program, and for being a road safety partner to help make our streets safer for pedestrians, cyclists and drivers,” said Mayor John Tory.
CAA may be best known for its automotive roadside assistance, but its advocacy work has always focused on making Ontario roads safer, including providing access to resources and roadside assistance for bikes through its CAA Bike Assist program. CAA Bike Assist helps CAA members who run into a bicycle problem that can’t be fixed on the spot.
“CAA has a long history of advocating for the safety of the travelling public, no matter how they get from point A to point B,” said Rhonda English, chief marketing officer, CAA SCO. “We are always pleased to team up with the city of Toronto on road safety initiatives. Whether it be the Watch for Bikes program that kicked off over two decades ago, or the cycling safety programs aimed at sharing the road, today we are excited to once again partner and to help get more people moving safely around the city.”
For more information, visit the City’s website.