Toronto, Ontario — BASF’s Coatings division announces that BMW Group has selected the premium refinish brands Glasurit and R-M among their preferred paint brands for its aftersales network. This strategic partnership includes 50 markets where BMW Group is not present with its private label.
BASF Coatings offers BMW and MINI body shops an extensive range of refinishing solutions, ensuring process efficiency and the highest product quality. Additional training solutions will equip BMW Group’s body shop painters and owners with the necessary skills to foster a sustainable environment within their operations.
“By partnering with BMW Group, we are excited to contribute to the future of body shop sustainability,” stated Chris Jackman, director of global strategic account management at BASF Coatings. “Our premium portfolio Glasurit 100 Line and R-M Agilis stands out for its exceptional performance, achieving less process time compared to standard basecoat lines. Its advanced formulation also significantly reduces material consumption per application. Moreover, our ability to simplify certain three-stage colours into two-stage colours further enhances speed and sustainability in the refinish process.”
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