To Spite the Fascia: Ford places restrictions on bumper fascia repair

Toronto, Ontario — In an announcement put out by the American automaker last week, Ford has decided to place significant repair restrictions on all of the company’s ADAS-equipped bumper fascias going forward, a move likely to have ramifications felt across all sectors of the automotive industry. “During body repairs that involve front and rear bumper […]

Go For Goodman: Ford Canada names Bev Goodman new CEO

Oakville, Ontario — Ford Canada announced today the appointment of veteran executive Bev Goodman as president, and CEO., replacing Dean Stoneley, who will be appointed to the newly created position of general manager at North America Truck, Ford Motor Co.  “At this time of rapid change in the auto industry, Bev demonstrates a deep understanding […]

Social Strategy: Blogger from B.C. calls on Ford Canada for Bronco campaign

North Vancouver, British Columbia — A dad-blogger living in North Vancouver put out a public campaign pitch to Ford Canada on Monday, asking the automaker to give him “a really cool car” more specifically a Ford Bronco Sport.  In the minute and twenty second video posted on his twitter page, James Smith aka SocialDad, offers […]