Preferred Promotion: Nissan U.S. announces success in consumer push toward certified collision network

Orange County, California — Assured Performance network’s U.S. branch has announced a “successful” Nissan campaign pitching certified bodyshops to nearly four million Nissan and 500,000 Infiniti customers. Assured Performance said the campaign results in a “tenfold increase” in the number of hits on the OEM’s shop locator tool. The automaker’s consumer awareness campaign aims to […]

GM and Mitchell launch Collision Repair Network U.S.-wide

By CRM Staff  Atlanta, Georgia – August 9, 2018 – The long-anticipated launch of the Collision Repair Network hosted by General Motors and Mitchell International is now a-go  –  at least for repairers operating south-of-the-border. “We are honored GM has selected Mitchell as the exclusive administrator for its Collision Repair Network. Our first step is […]

Simplicity Car Care expands in Ontario

Left to right: Greg Taba, business development manager, Simplicity Car Care, Jane Schalk, Peter Schalk, Simplicity Car Care Aylmer.

By CRM staff Toronto, Ontario — June 12, 2018 — Two Ontario stores have joined the growing Simplicity Car Care network, Simplicity Car Care Aylmer and Simplicity Car Care St. Catharines. “We are a small body shop in a rural community that has seen our business grow consistently since we opened our location in 2012,” says Jane Schalk, […]