Luxury Lapses: Canadians shifting car shopping focus away from aspirational luxury to practicality and affordability, says new AutoTrader data
Toronto, Ontario — New data from AutoTrader reveals a shift in consumer auto preferences away from luxury models and toward more practical and affordable options. Specifically, according to AutoTrader’s study, at the same time the company’s marketplace reached record heights in the year, “luxury brands saw their lowest representation in both searches and sales since […]
Losing Charge: Canadian interest in EVs drops for second year in a row, says AutoTrader survey
Toronto, Ontario — Interest in electric vehicles (EVs) in Canada has dropped for the second year in a row, says a recent AutoTrader survey, despite continued positive indicators from consumers. The survey specifically noted that “while almost half of non-EV owners are open to buying an EV for their next vehicle, interest in EVs has […]
