Toronto, Ontario — Subaru Canada recently claimed three top segment awards in the 2020 ALG Canadian Residual Value Awards, with the brand coming second overall for the Mainstream Brand prize.
Subaru Canada was awarded three prizes: the prize for ‘Best Compact Car’ went to the Subaru Impreza; ‘Best Sports Car’ went to the automaker’s WRX/WRX STI, and the prize for ‘Best Subcompact Utility’ went to the Subaru Crosstrek.
The brand also had runners-up in several categories. The Ascent three-row SUV finished second overall in its segment, while the Outback finished second in the midsize utility (second-row seating) segment. Also finishing second in its segment was the Legacy midsize sedan, marking a streak of six straight top-two finishes.
Finally, Forester finished third in the Compact Utility segment for the second consecutive year, while BRZ finished second in its Sportscar segment, the seventh top-three finish since the model first launched in the 2013 model year.
The brand also came second place in the Mainstream Brand category, which celebrates automaker achievements. Subaru has finished in the top two for the Mainstream Brand award for 11 consecutive years.
“Once again, Subaru has shown us the strength of its brand by capturing top honours in three ALG Residual Value Awards segments and showing consistently strong residual values across its diverse product portfolio,” said Michelle MacDonald, senior manager of industry solutions at ALG. “The Impreza, WRX and Crosstrek are all standouts in their respective categories and their strong residual values provide peace of mind to prospective buyers when considering vehicle deprecation, which is the most expensive aspect of car ownership.”
ALG is the industry benchmark for projecting future residual values and depreciation data, and the 12th annual ALG awards honoured 2020 vehicles predicted to hold their value better than any other vehicle in the segment.
The annual ALG Canadian Residual Value Awards recognize automakers’ outstanding achievements for vehicles predicted to retain the highest percentage of their original price after a three-year period for luxury brands and a four-year period for mainstream brands. Awards are given in 27 vehicle segments as well as for the two brands with the highest overall predicted residual values among all mainstream and premium vehicles. This year’s awards are based on 2020 model year vehicles.
