Pandemic Precautions: Messe Frankfurt NA delays major trade show

Frankfurt, Germany — Messe Frankfurt is the latest organization to cancel a major industry tradeshow amid the pandemic–Automechanika Frankfurt has been rescheduled for Sept. 14 to Sept. 18, 2021.

The event was originally set to take place Sept. 8 through 12, 2020.

Event organizers said, “it simply would not have been possible for many of the exhibitors and visitors from over 180 countries to take part in the event under the conditions currently prevailing or those expected at that time.”

Automechanika Frankfurt will then resume its biennial rotation–the event will now be taking place in odd-numbered years.

Detlef Braun, a member of the Executive Board of Messe Frankfurt, explained, the organization’s “top priority is ensuring the health and safety of everyone–exhibitors and visitors alike–taking part in the event. With waves of the pandemic moving around the globe and many countries not expecting it to peak until the summer, I am certain that the decision to postpone Automechanika until September 2021 is the right one. Over the past two weeks in particular, we have been engaged in intensive discussions with our customers, partners and supporting associations, and they sent us a clear signal. By holding the event in 2021, we are responding to our customers’ wishes.”

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