Calgary, Alberta -- February 7, 2016 -- Fix Automotive Network has announced that Alexandra Zalec has been appointed to the position of Vice President of Marketing. The announcement was made by Jean Charles Dupuis, Chief Operations Officer for Fix Automotive Network.
Fix Automotive Network includes the Fix Auto, Minute Muffler & Brake, Speedy Auto Service and Novus Glass brands. The Fix Automotive Network was launched by Fix Auto in September 2016. For more on this, please see "Fix Auto Network to offer comprehensive repair solution."
Zalec brings extensive experience to Fix Automotive Network, as a consultant and most recently in the hospitality industry, where she played a key role as Director of Marketing for Moxie’s Restaurants. A statement from Fix Automotive Network says she has proven success in corporate and consumer marketing, strategic planning and brand repositioning.
"I am thrilled to join a network with such momentum, and look forward to help build awareness around our brands while supporting the success and growth of our franchisees across the country," she said.
In her role with Fix Automotive Network, Zalec will oversee all national brand marketing, communications and media strategies for Fix Automotive Network’s 375 locations in Canada under the Fix Auto, Speedy Auto Service and Novus Glass brands
"With Fix Automotive Network’s expanded service offer to Canadian consumers, it is pivotal to ensure continuity in the growth of our brands,” said Dupuis regarding Zalec’s appointment. “Alexandra’s expertise is sure to be an asset to our network as we continue to grow Canada’s complete automotive aftermarket services solution."