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By Jeff Sanford

Toronto, Ontario -- November 11, 2015 -- A new report from Navigant suggests that fully automated vehicles that operate with no driver are “still a decade away.” But the incremental systems necessary to create the foundation for true AVs will come into production over the next five to ten years.

According to the report, reliability and security, as well as liability issues, pose major barriers to the adoption of autonomous driving. Over the past decade advanced driver assistance systems (ADAS) have begun to rapidly proliferate. These systems are moving down-market, from high-end luxury cars into more affordable, high-volume models. By 2020, manufacturers are expected to offer enhanced self-driving capability that includes the ability to change lanes and follow simple directions from a navigation system. Drivers will still be needed to monitor progress and be prepared to take over when the traffic situation gets too complex. Truly driverless cars are expected by 2025, but this date will depend on legislative changes as well as steady improvements in technology.

This Navigant Research Report examines the strategy and execution of 18 global vehicle manufacturers that are involved in the emerging autonomous vehicle market. These players are rated on 12 criteria: vision, go-to-market strategy, partnerships, production strategy, technology, geographic reach, sales, marketing, and distribution, product capability, product quality and reliability, product portfolio, pricing, and company commitment. According to the methodology applied these are the top 10 vendors when it comes to self-driving features. 

1. Daimler

2. Audi

3. BMW

4. General Motors

5. Volvo

6. Ford

7. Toyota

8. Honda

9. Volkswagen

10. Nissan


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