Toronto, Ontario — January 29, 2017 — NAPA held its National Business Conference and Trade Show at the Fairmont Royal York Hotel from January 26 to 29, 2017. The trade show portion of the event ran on January 27 and featured a new electronic purchase tool for easy ordering, special trade show pricing and a grand prize draw for a Harley Davidson motorcycle.
The motorcycle was won by NAPA Auto Parts – Proline Automotive Supply in Saint John, New Brunswick. Manager Tom Parsons accepted the bike on behalf of the business.
The NAPA Resource Centre was open at the same time as the trade show and allowed industry stakeholders to receive information on various NAPA programs, such as NAPA Privilege, the uniform program, NAPA Excellence and NAPA Marketing.
The NAPA National Business Conference takes place every two years. The objective is to provide information to NAPA store owners and managers and to present them with new marketing initiatives and programs.
NAPA welcomed about 800 participants to the National Business Conference. The trade show portion showcased exhibits from 120 different suppliers.
The National Business Conference featured two speakers: Tom Chapman, who presented on “Stop providing, start enabling” and Scott McKain who discussed “Distinctive sales: how to stand out in a hyper-competitive marketplace.” The meeting also featured breakout sessions for conference participants to learn about different programs, products and marketing initiatives.
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