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House of Kolor celebrates 60th anniversary with five new custom colours

One of the new colours from House of Kolor, Viollac, displayed to stunning effect.

Minneapolis, Minnesota — November 8, 2016 — House of Kolor by Valspar is well-known for its unique colour formulations. Jon Kosmoski, founder of House of Kolor, was on hand at the 2016 SEMA Show to introduce five new custom colours that will be added to the company’s range.

“I have worked for the past 60 years developing and expanding a range of colours that are vibrant, unique and easy-to-use,” said Kosmoski. “And I am still creating exciting formulas. This year, we are presenting five new custom colours handcrafted to really impress.”

The new colours previewed at SEMA include Viollac; a colour which comes straight out of the minds of master builder and painter Joe Martin and Javier “Shorty” Ponce. According to a statement from Valspar, this colour “… is a perfect blend of mischief and style that’ll give your ride that one-of-a-kind custom finish.” You can see it used to full effect on the car in the accompanying photo.

The other new colours include Don Juan Rose, a one-of-a-kind pairing of fuchsia and a warm blue; Lime Mist, a quixotic green that the company describes as “like a fresh blade of grass in the sun after a summer mist;” Blue Indigo, a cool blue similar to the sky in the early evening on a chilly November night and Honey Gold, a rich colour with warm honey hues.

House of Kolor is celebrating its 60th anniversary this year with the launch of a redesigned website, custom colours and memorabilia. This year’s Prestigious Painter winners were also announced at SEMA in the House of Kolor booth.

“It has been a momentous year for House of Kolor, and we continue to look to the future,” said Gina Mahan, Brand Manager for House of Kolor. “Each year we see the newest, most inventive colours and paint products coming from House of Kolor and each one is tailor-made to make your ride stand out. This year’s five new colours follow the tradition of innovation that has made this company thrive over its 60 years.”

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