Toronto, Ontario — Hyundai Canada has announced that more than 40 of its dealerships from across the country have come together to donate more than $100,000 to 360º kids, an organization that provides aid to homeless and at-risk youth.
Blowing well past its initial goal of $75,000, Hyundai Canada’s donation was made in support of the 360ºExperience fundraiser in Newmarket, Ont., where participants spend a winter night outside in order to experience the reality faced by the homeless, with proceeds going toward 360ºkids programming.
“I am so proud of the efforts of our dealers in making this fundraising initiative a success,” said president and CEO of Hyundai Canada Don Romano.
“360ºkids does important work that is truly life changing for the youth they serve. We are thrilled to be making this donation and humbled to be supporting an organization that creates such a tangible impact for youth in Canada.”
Each year, 360ºkids serves anywhere from 1,488 to 3,500 youth from the York Region municipalities through a variety of programs, as well as aiding with housing and food security needs.
“360°kids is extremely grateful for the unbelievable support of this year’s 360°Experience by Team Hyundai Canada. They’ve done what no other organization has with this event, in terms of engagement and fundraising—a model for other organizations to follow to address such an important and often overlooked issue of youth homelessness,” said CEO of 360°kids Clovis Grant.