BY CRM Staff
Québec City, Québec — November 1, 2017 — Fix Auto welcomed franchise strategic partners from across Québec to celebrate 25 years in business, as well as what it said was “tremendous momentum” driving Fix Auto forward.
The meeting, held October 27 and 28, saw over 260 people in attendance, including strategic partners, representatives from the national corporate team, suppliers, insurance partners and special guests.
Over the two day event, delegates were given the opportunity to listen to informative presentations, connect with suppliers, participate in collaborative break-out sessions, mingle with their colleagues and celebrate Fix Auto’s 25 year journey.
The event, held at the Delta Québec City which is located within a five-minute walk from iconic Old Québec, kicked off with Steve Leal, Fix Auto World President and CEO, reflecting on the journey so far and looking ahead to the future of Fix Auto.
“I want to congratulate and thank all our shop owners, suppliers and insurance partners for a very successful 25 years,” said Leal. “Building a great team and solid partnerships is critical to continue our growth path.”
The company said a “key strategic partnership” in its drive to move forward is with the Caisse de dépôt et placement du Québec (CDPQ). Often referred to simply as “the Caisse” in financial circles, CDPQ is a major institutional investor. CDPQ first invested in Fix Auto in 2015, putting up an $8.5 million stake to help Fix Auto fuel growth in Canada and internationally.
Christian Dubé, CDPQ Executive Vice-President, spoke of this mutually beneficial partnership. He said: “I think the way you [Fix Auto] have been growing both nationally and internationally is not only good for you but also it is good for us at the CDPQ; it’s a win-win.”
A discussion panel was also held, which included topics such as recruitment of new employees, generating interest in the trade and how the industry image is changing with new technology. Panelists included Vyolaine Dujmovic of Fix Auto Henri Bourassa. Dujmovice recently returned from the WorldSkills competition held in Abu Dhabi, where she competed in Autobody.
That evening, attendees were invited to a Gala Dinner to celebrate Fix Auto’s 25 years in business. The Gala was hosted by renowned Québec comedian Bruno Landry, who entertained everyone with his famous quick wit as he strolled down memory lane chatting with some of Fix Auto’s original strategic partners.
During the second day, presentations were given by both the operations and marketing teams. Both presentations highlighted information and tools shop owners need to continue to grow their businesses in their local markets. Smaller break-out sessions rounded out the day. Each session provided attendees the opportunity to meet in smaller groups to encourage open dialogue and provide valuable feedback.
“This is where Fix Auto began,” commented Yves Roy, Fix Auto General Manager of the Québec region. “The tremendous growth and dedication of the team here in Québec is inspiring. This annual event brings all our strategic partners from around the province together to participate in some informative presentations and sessions as well as connect with their colleagues and celebrate the successful journey of Fix Auto together.”
For more information, visit fixauto.com.