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Enterprise and GM’s plan to conquer connected cars

By CRM Staff 

Toronto, Ontario — December 12, 2018 – Enterprise Holdings has partnered with General Motors to build a connected car empire by the end of next year. 

The partnership’s focus is to increase the number of connected cars by 100,000 for the end of 2019. This means the partnership would own the largest number of connected cars in the world.

Their other hope is to enhance the experience for customers of Enterprise Rent-A-Car, National Car Rental and Alamo Rent-A-Car brands, as well as to add Chevrolet, Buick, GMC and Cadillac vehicles to their fleet.

“This is our first step toward a fully connected fleet of vehicles,” said Christine Taylor, executive vice president and chief operating officer of Enterprise Holdings.

“We’ve always understood the value of an integrated network, which has made this an easy decision. We’ll continue to adopt technology solutions that make renting cars easier and seamless for our customers.” 

Connected vehicles will be happening soon with the renting and returning of vehicles for customers at neighborhood and airport Enterprise, National and Alamo locations. For example, customers will be able to perform such tasks as checking fuel levels, vehicle condition and odometer readings. 

Onboard telemetry allows geofenced rental locations to automatically receive these readings when customers return their cars, making the return of the vehicle frictionless.

“Connected vehicles provide customers with a simple, fast rental and return experience,” added Taylor. 

“The potential for the products and services we’ll be able to offer our customers when all of our vehicles are connected is limitless. As we add these cars to our fleet, we look forward to introducing customers to new technologies and features that not only enhance the driving experience, but also the entire transportation ecosystem.” 

There will be a number of new features and services available through the embedded connectivity in GM’s connected vehicles. Some of the features included are emergency services, crisis assistance, automatic crash response and remote lock/unlock.

“This represents the latest evolution in our more than 60-year partnership with Enterprise,” said Ed Peper, U.S. vice president of GM Fleet.

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