Troy Kay and Justin Howard, third and fourth from the left, accept the Simplifier of the Year Award

The orange banner turned green for its National Growth Conference

Cleanup after a big event is never a fun ordeal, but its hard not to catch yourself smiling if you knew the big national conference you just held gave more back to the environment than it took.

Simplicity Car Care can officially take pride in the fact that its September National Growth Conference in Niagara Falls was climate positive; the first North American aftermarket event to ever achieve such a feat. Despite all the heat generated by its impressive lineup of guest speakers and industry influencers, the collision repair consolidator managed to remove twice the amount of greenhouse gas emissions than were generated over the two-day event, from Sept. 15 to 17. “Right now we must all take responsibility for our contribution to the climate crisis which will affect every single living being on our planet,” said Dominic Napier, managing director at Carbon Neutral Repair and featured guest at Simplicity’s conference.

“Bringing the Simplifiers together is critical to their continued vision in making affordable vehicle repair available for everyone, but it is not acceptable to not acknowledge the impact any conference has on the environment.” The company considers its commitment to environmental sustainability as just another way Simplicity supports its franchisees and their well-being.

“Franchisee support continues to receive significant investment as we experiment with data-based learning models to customize development for each strategic franchise partner,” said Domenic Prochilo, Simplicity COO. Attendees to the event were treated to a keynote address from the former vice president of Disney’s Magic Kingdom, Dan Cockerell, who asked of the enthralled conference audience, “How’s the Culture in Your Kingdom?”

Cockerell spoke in-depth on how businesses can establish a culture that fosters success for all members of the team, while also generating quality solutions for customers.

Speaking to the importance of the event as a whole, Simplicity CEO Paul Prochilo said in his opening address, “This is a celebration of Simplifiers [as he called those in the network], a celebration of your commitment, perseverance, and leadership, and a celebration of our B2B partners and customers who trusted us and worked with us to help fuel or vision of making car care simple and affordable for every vehicle owner in the world!”


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