MSO symposium returns to NACE for third year

Las Vegas, Nevada — October 18, 2013 — Returning for a third year to the NACE lineup, the Multi-Shop Operator (MSO) Symposium was held Oct. 16 during NACE to a sold-out crowd of 275 MSOs with two or more locations. The day-long event took place at the Mandalay Bay Convention Center in Las Vegas and […]

Towers descend on Baltimore for 25th American Towman Expo

By CRM Staff Baltimore, Maryland — October 18, 2013 — There will be no shortage of events for towers to immerse themselves in when they arrive in Baltimore in November for the 25th annual American Towman Exposition. The convention, which takes place from Nov. 15-17, will feature over 800 exhibitors featuring an array of services […]

Enterprise nets 1 million views with comical rental reimbursement video

St. Louis, Missouri — October 18, 2013 — Enterprise Rent-A-Car is using humour to promote the benefits of rental reimbursement, an auto insurance add-on that covers the cost of using a rental car while a vehicle is in the shop. Utilizing their Automated Rental Management System (ARMS) data, Enterprise says vehicles are in the shop […]

GFS launches social media campaign for Ringbrothers ‘Blizzard’ prints

By CRM Staff Las Vegas, Nevada — October 18, 2013 — Global Finishing Solutions (GFS) will be conducting a social media campaign when SEMA 2013 commences in November to commemorate the latest customized automotive work from the Ringbrothers with limited edition concept art prints. The prints will be based off the Ringsbrothers’ latest unveiling, a […]

Empowering your perspective

James “David” Power is the founder of J.D. Power and Associates, having started the marketing firm in 1968. With over 50 years of experience in the automotive industry, Power has become one of the industry’s top advisors and recently released a new book entitled Power: How J.D. Power III Became the Auto Industry’s Adviser, Confessor […]